Integrates user behavior and business data, to build systematic user tag library and draw user profiles which power your targeted campaign more effective.
What problems will Sensors Personas solve for you?
Save the human cost of tag production and maintenance, instead of manual script writing
Accumulate assets, including tags and user profiling, enabling business staffs to take as required
Unify tag management specifications and quantify tag quality tracking
Supplement user behavior tags and build user profiling and precision marketing system
Acquire tag groups in real time and practice precision marketing scheme fast
Produce and maintain tags independently and iterate the strategies applied by marketing activities flexibly
Typical Business Applications of Sensors Personas
Build user value system to achieve precise marketing goals
After several consumption, the user haven't back to visit the website for a period of time, so that we need to do churn recall.
Draw user profiling to manage lifecycle and improve experience
Understand the characteristic attributes and preferences of user groups, and check whether the product is used in the same way as expected, that can provide effective data support for precise marketing.
Use user tags to provide personalized contents and improve conversion
Recommend products with different price according to the user's consumption level.
User behavior data collection
Real-time user behavior data collection, and capture the multi-dimensional attributes behind each action, to enrich user tag system.
Connect full-end data
Provide ID-Mapping technology for multi-side multi-device and multi-channel, that can connect user behavior data with business transaction data.
Self-service tag visualization platform
People in tag groups can be real-time calculated and updated, and the historical results are recorded at the same time, to make the changes and present situation at a glance.
Acquire tag groups in real time
Provide standardized tag management middleground, and you can build and maintain tags according to the changes in marketing strategies.
Enable private deployment, ensure data security, and assure performance with low hardware costs.
Industry consulting capabilities
Experienced in industry tag design and perfect consulting service, that help you build high-quality business-oriented user tags.
The technical architecture of Sensors Personas
Let's start user profiling now!
Appoint Demo demonstration, and start the data-driven journey with our consultant!